About Leanboat
An AI-native growth engine that operates alongside your team.
Most brands don't need a bigger agency. They need a leaner, sharper team — with AI doing the production work underneath, and founders owning the strategy on top. That's Leanboat.
We don't run campaigns that end. We build growth loops — service delivered as software — where AI runs the production, you approve what ships, and what works compounds. A managed engine, not an agency retainer.
We work as an extension of your team, not as a vendor parked next to it. Outcomes you can trust — your KPIs, approval gates, and kill switch codified into one intelligence layer that compounds with use.
Origin
Why we rebuilt this way
We ran an agency before. It worked, it grew, and then the ground shifted under it. AI changed the economics of content production. Distribution fragmented across platforms no one had heard of three years ago. Buyers started asking AI for recommendations instead of searching. The tools got better and the playbooks got worse.
Leanboat is what replaces that model — built to assume all of that is permanent. AI-native, not AI-bolted-on. Smaller team. Clearer offers. Work we're proud to put our name on, delivered at a pace that would have been impossible five years ago.
The founders
Two founders, fifteen years building together.
We have operated consumer internet, marketplace, and media brands, scaled growth functions, and shipped the systems underneath them. Leanboat is what we are doing with what we have learned.
Luis Gomes
Founder & Growth Lead
23+ years building and operating digital businesses. Investor and Growth Lead with $6M+ in paid media at positive ROAS across BusBuster, TheNextGuide, RioSkin Lab, Folivora Spirits, and others. Works at the intersection of growth, software, content, and performance marketing.
Ygor Fonseca
Founder & Systems Lead
15+ years of software development across BusBuster (co-founder), TheNextGuide, and the Leanboat brand portfolio. For Leanboat, builds and operates the AI-native systems underneath the work — per-client knowledge bases, agent workflows, approval gates, kill switches.
We operate what we preach
Brands we build, operate, and back directly.
Alongside client work, we also run brands of our own. It keeps the thinking honest — the same systems have to hold up in our own operations, not just in a strategy deck.
- Statistica.aiactive client, growth loops in operation
The latest install of the growth loops: an equity-research AI product where we run artifact-led content production and distribution. Visit site →
- TheNextGuidein-house investment, 100% operated
Set up an AI-native growth install to identify content gaps, expand coverage, and grow the brand. Visit site →
- NextBreakoutin-house concept, AI-operated
Built as a concept brand to test AI-first workflows, automated content systems, and scalable execution. Visit site →
- BusBusterin-house, long-term operated brand
Built and operated a bus and train search platform focused on the U.S. market, with 10+ years of experience in search, content, and acquisition. Visit site →
- Folivora Spiritsinvestor and growth advisor
Visit site →
- RioSkin Lablaunch partner and investor
Visit site →
- GreenPeopleecommerce and CRM setup and operation (2020-2022)
Led ecommerce and CRM setup and day-to-day operation, connecting store, lifecycle, and growth execution. Visit site →
If this is the way you want marketing to work — let's talk.
Engagements start with a 30-minute call. No deck, no pitch — an honest read on whether there's a fit and what the first 90 days could look like.
Book a strategy call